One of India’s leading creator management companies, IPLIX media, co-founded by Neel Gogia and Jag Chima, has unveiled a new vertical IPLIX Creator Accelerator (ICA) with the long-term goal of closing the gap in the creators economy.
Potentially serving as a jumping off point for up-and-coming micro-and nano-creators, ICA will offer these tiny creators an appropriate environment for development and growth.
Since its founding five years ago, IPLIX has collaborated with more than 400 businesses and the nation’s finest producers, including Tech Burner, Thugesh, Dharna Durga, Tanya Khanijow, Saloni Gaur, and RJ Abhinav.
Statistics from the industry show that most nano and micro producers view content production as a side gig due to a lack of steady income, suitable mentorship, and exposure to the advertising and brand world. In the past six months, ICA has had an incredible growth rate of over 200%. others artists have seen their social media followings increase from under 20,000 to over 150k, and others have even received awards for their work in addition to exposure to over 75+ top companies.
“My experience at ICA has been incredibly valuable,” says Divisha, the creator of ICA. For me, the industry experts’ mentorship has changed everything. After putting several of the mentors’ advice into practice, I noticed a noticeable increase in the caliber of my work. Their advice has always enabled me to see things clearly when I’ve felt stuck.
An additional ICA inventor, “I’ve been using IPLIX in the ICA program for six months now, and it has really helped me grow as a creator,” Bhavika continues. I’ve learned a lot from the incredibly interesting sessions they host.I can’t wait to collaborate with them in the future!
The co-founder of IPLIX Media, Neel Gogia, states, “Our goal at IPLIX is to develop the next wave of influencers. Top inventors have attracted a lot of corporate interest and have access to the greatest management teams available. After seven years of working with creators, I’ve noticed that the stars of the future will always change, starting with those who have ten to hundred thousand followers. We are dedicated to delivering a thorough ecosystem for discovery by giving a distinctive method of content creation. This project will aid in the acknowledgment of the skilled but obscure micro and nano innovators. We share our knowledge, introduce them to leading companies and innovators, and help them become a part of a welcoming community. Our intention is to facilitate the seamless transition of committed creators into full-time content creation, proving it to be a feasible and rewarding professional choice.”
According to Divyansh Sharma, COO and Founding Member of IPLIX Creator Accelerator, “We realized there is nobody catering to their needs and addressing the immense potential and hence ICA came into being through various conversations with creators within the follower range of 10,000 to 1,00,000 and brands.” Our division’s developers have collaborated with more than 75 distinct brands since its founding, including well-known brands like OnePlus, Nykaa, Coca-Cola, Zomato, Garnier, L’Oréal, and Rapido.
