Mumbai, India Indian nightwear brand 9shines Label has launched a new range of handcrafted Batik nighties, bringing centuries-old textile artistry into modern, everyday wear. The collection blends traditional craftsmanship with comfort, offering pieces that are both wearable and culturally meaningful.
Batik, a wax-resist dyeing technique, has been practised for over 2,000 years. In India, artisans continue to hand-block and dye fabrics, creating patterns that are never identical. This entirely manual process is low-impact, sustainable, and preserves the human touch in every piece.
9shines Label works closely with artisan clusters to source authentic Batik fabrics, supporting livelihoods while keeping the craft alive. By combining heritage textiles with relaxed, breathable silhouettes, the brand ensures the nightwear is practical for everyday use without losing its artisanal character.
Founder Krutika Bhupta shares, “Nightwear should feel good—not just on the skin, but in knowing it’s crafted responsibly. Our Batik collection celebrates both comfort and heritage, giving artisans a platform while offering consumers something meaningful to wear.”
The collection reflects 9shines Label’s commitment to sustainable fashion, cultural preservation, and thoughtful design, showing that comfort, style, and craftsmanship can coexist effortlessly.
Available at – https://www.9shineslabel.com/
Media Contact | Rutuja Malve | media.prgladucame@gmail.com
About 9shines Label
9shines Label is an Indian nightwear and loungewear brand centred on comfort, thoughtful fabrics, and everyday wearability. Rooted in Indian living, the brand creates well-considered silhouettes designed to feel reliable, inclusive, and easy to live in.
