11th February, Mumbai- Pilgrim has launched its 5% Vitamin C Complex Brightening Serum Sunscreen SPF 50+ PA++++, reflecting the changing expectations of Indian consumers who are increasingly seeking high-efficacy, multi-functional skincare products that fit seamlessly into everyday routines.
The new sunscreen is powered by new-generation UV filters like Uvinul T 150, Uvinul A Plus, and Tinosorb S and Pilgrim’s proprietary UVshield X™ Technology, offering broad-spectrum protection against UVA, UVB, and Blue Light. Designed for modern lifestyles that involve prolonged outdoor exposure as well as extended screen time, the formulation helps prevent tanning, sun damage, pigmentation, and premature ageing. The sunscreen is also photostable, ensuring long-lasting performance under sun exposure without oxidising or darkening on the skin, an issue commonly associated with traditional sunscreen formulations.
Beyond protection, the product signals a clear shift towards the convergence of skincare and sun care. Enriched with glow inducing 5% Vitamin C Complex, along with Niacinamide and Glutathione, the sunscreen delivers visible skin benefits such as improved brightness, more even skin tone, and enhanced radiance over time. This hybrid approach caters to consumers looking to simplify their routines without compromising on results.
Ease of use has been central to the product’s design. The sunscreen features a lightweight, serum-like texture that absorbs quickly, feels non-greasy and non-sticky, and leaves no white cast, making it suitable for all skin tones and comfortable for daily wear, whether worn alone or layered under makeup.
Aligned with Pilgrim’s clean and conscious beauty philosophy, the formulation is safe, skin-friendly, and free from potentially disrupting ingredients, making it suitable for all skin types, including sensitive skin.
With this launch, Pilgrim continues to bring beauty secrets from around the world to your doorstep & focus on innovation-driven product development, combining global skincare technology with a deep understanding of Indian consumer needs, as it builds solutions designed for efficacy, comfort, and everyday relevance.
About the Brand
Pilgrim, a pioneering digital-native beauty brand, is redefining India’s beauty landscape. Launched in 2020, Pilgrim swiftly captured the hearts of modern consumers with its innovative, world ingredients-focused approach. The brand’s philosophy centres on discovering beauty secrets from around the world and blending them with cutting-edge science to deliver effective, accessible products.
Pilgrim’s diverse portfolio of 250+ products, spanning skincare, haircare and colour cosmetics, caters to a nationwide audience through its website, app, and major e-commerce platforms and a rapidly expanding retail presence. Built on transparency and quality, the brand has earned strong trust, serving over 10 million customers daily, and is now expanding into international markets, including the US, the Middle East, and Southeast Asia.
