Hyderabad, Telangana, India: Realty firm Anvita Group has unveiled a very ambitious plan that includes both domestic expansion and international market penetration, signaling the company’s desire to be counted among the large emerging realty players. According to Anvita Group’s Chairman Boppana Achyuta Rao, the company is currently working on 10 million sq. ft., which is approximately 4, 200 units, and another 20 million sq. ft. between various stages of approval, hence a total of 30 million sq. ft. in the short, term pipeline.
The company will initiate an agreement to launch five projects that will consist of a total of 11, 000 units in Hyderabad, Visakhapatnam, and Vijayawada, with completion timelines scheduled till 2029. According to the management of the company, the upcoming projects will adopt international norms, and the designs will be influenced by customer feedback on layout, amenities, and community infrastructure.
As part of its growth strategy within the domestic market, the company will be bringing to market five launches with a total of 11, 000 units in Hyderabad, Visakhapatnam, and Vijayawada, with the dates of completion of these projects being in 2029, as the management of the company said.
Furthermore, the management informed that the new projects would be equipped with international specifications, and the design would be guided, among other things, by customer feedback regarding layout, amenities, and community infrastructure.
Internationally, Anvita has initiated its first overseas residential venture in the United States, launching a 17-acre residential community in Dallas. Company also setting up a corporate office in Dallas. The company is simultaneously planning a large-scale 500-acre U.S. project featuring about 1,700 villas. In the Middle East, it confirmed entry into Dubai with a new real estate development scheduled for launch later this year. Executives said the global push is intended to diversify revenue streams and build brand credibility beyond India.
To stimulate demand in the domestic residential market, Anvita introduced a “10/90” payment model under which buyers pay 10% upfront and begin EMI payments only after possession, with the developer servicing interest costs during construction. The company believes this structure could broaden affordability for customers managing existing loan obligations. Company brand ambassador, Actor Nandamuri Balakrishna launched the 10:90 scheme.
Among its ongoing flagship projects is “Anvita High 9,” a nine-tower residential complex featuring 2,200 apartments connected by a 1.6-km skywalk, positioned as a first-of-its-kind concept in the country. Besides that, there is talk of a luxury villa community and extensive residential project train to be focused on green open spaces.
In terms of operations, Anvita reveals to be currently catering around 1, 800 customers, operating 300 employees directly and supporting approximately 6, 000 jobs indirectly. The business is forecasted the number of workers on its payroll will be over 1, 000 and indirect employment may reach 15, 000 by the time 3 years are over, thus, showing quite a big expansion in the demand for their labor.
