Prepare to step into the world of social media superstar as the captivating new series ‘Blue Tick’, produced by ZEE5 Global, the largest streaming platform featuring South Asian content, launches on Epic-On, their add-on platform, on July 19. Her viral popularity sends her hurtling into the cruel and glitzy world of the film industry, set against the backdrop of an influencer who has seen a spectacular ascent and is now confronting her collapse.
This is the tale of Pallavi, a young woman from a small hamlet on the outskirts of Delhi who has lofty aspirations. Viraj, a lovely and dynamic B-town celebrity, enters her life. Their accidental meeting establishes the framework for an intriguing story about love, celebrity, and self-discovery. “Blue Tick,” which stars Siddharth Nigam as Viraj and Parul Gulati as Pallavi in the lead parts and Neeraj Sood, Neelu Singh, and Shreya Gupto in supporting ones, is a portrait of an influencer who was an insider whose life was made into a show for the general public’s amusement. This intimate glimpse into the highs and lows of internet celebrity offers viewers a firsthand understanding of the personal costs and moral conundrums associated with leading a public life. “This series is a rollercoaster of emotions and experiences,” Pallavi’s actor Parul Gulati said. “My story is both inspirational and cautionary—from a regular person to a social media star and finally to the fiercely competitive film business. It illustrates the significance of maintaining perspective and how quickly life can change. I think that this story will resonate with the viewers on a personal level.”
Playing the title character Viraj, Siddharth Nigam expressed his excitement by saying, “Being a part of #BLUETICK has been an extraordinary experience.” In an era where social media is pervasive, its plot is highly pertinent. It’s a really thought-provoking story that will appeal to those who are aware of the advantages and disadvantages of social networking. This is what motivates me in a story like this, and I am genuinely delighted to bring this character to life.”
“Blue Tick” delves into the profound effects of social media on people’s lives and the precarious balance between one’s private and public personas, rather than recounting the juicy splendor of celebrity.
