The Season of Freshness: Effortless Fragrances Designed for Everyday…

The Season of Freshness: Effortless Fragrances Designed for Everyday…

ByMauveDec 31, 20253 min read

As the year unfolds, there is a clear shift towards fragrances that feel fresh, refined, and easy to wear. Today’s scents are less about intensity and more about balance, versatility, and quiet confidence. Ajmal’s latest selection reflects this sensibility, offering compositions that move effortlessly from daytime freshness to evening…

NOW YOU SEE ME: NOW YOU DON’T set for…

NOW YOU SEE ME: NOW YOU DON’T set for…

ByMauveDec 25, 20252 min read

The globally popular heist-adventure spectacle NOW YOU SEE ME: NOW YOU DON’T is set to make its digital debut in India, with an early access release scheduled from 26th December 2025 at a rental…

Hershey’s Lights Up Festive with its First 3D CTV…

Hershey’s Lights Up Festive with its First 3D CTV…

ByMauveDec 25, 20253 min read

Hershey’s launched its first ever 3D Masthead this festive season with a high-impact Connected TV activation executed in partnership with Interactive Avenues and Frodoh. The campaign went…

UPKL unveils ‘Poora UP Khelega Kabaddi’, its Season 2…

UPKL unveils ‘Poora UP Khelega Kabaddi’, its Season 2…

ByMauveDec 25, 20252 min read

Uttar Pradesh Kabaddi League (UPKL) has announced the launch of its new campaign film titled Poora UP Khelega Kabaddi, marking the official on-ground and broadcast announcement for Season 2 of the…

OPI Introduces its First RapiDryâ„¢ Line Extension with New…

OPI Introduces its First RapiDryâ„¢ Line Extension with New…

ByMauveDec 25, 20252 min read

OPI unveils its first-ever RapiDryâ„¢ line extension this holiday season with a set of holiday shades. With OPI’s signature quick-drying formula, each shade dries in just 60…

Uttar Pradesh Kabaddi League Onboards Live Your City by…

Uttar Pradesh Kabaddi League Onboards Live Your City by…

ByMauveDec 24, 20253 min read

Uttar Pradesh Kabaddi League (UPKL) has partnered with Live Your City, a brand under the American company Fever Labs Inc.,as the Official Ticketing Partner for Season 2,…