K Formula launches India’s first peptide-powered haircare, blending skin…

K Formula launches India’s first peptide-powered haircare, blending skin…

ByMauveMar 25, 20264 min read

For decades, the Indian haircare industry has operated on a singular myth: that real repair requires overnight oiling or hours in a salon chair. K Formula, a homegrown science-led beauty brand, is dismantling that narrative with India’s first peptide-powered molecular haircare range, delivering visible hair repair in just minutes.…

Saatchi & Saatchi India highlights stronger homes in Captain Steel TVC

Saatchi & Saatchi India highlights stronger homes in Captain…

ByMauveMar 25, 20263 min read

~ The campaign brings focus to the often-overlooked role of TMT rebars in structural strength ~ To drive consumer awareness in India’s largely commoditised TMT rebars category,…

Bybit blocks $300M scam withdrawals with AI risk system in 2025

Bybit blocks $300M scam withdrawals with AI risk system…

ByMauveMar 25, 20264 min read

Bybit, the world’s second-largest cryptocurrency exchange by trading volume, today announced the results of its 2025 Security Initiative, highlighting the interception and recovery of over $300 million…

Mrs Universe Sherry Singh closes Pawan Sachdeva’s show at LFW grandend

Mrs Universe Sherry Singh closes Pawan Sachdeva’s show at…

ByMauveMar 25, 20262 min read

Sherry Singh, Mrs Universe, known for her poised presence and evolving journey, closed designer Pawan Sachdeva’s showcase at Lakmé Fashion Week 2026 on DAY 2 at Jio…

Timex shines at Mysore Fashion Week with top designers & celebrity stars

Timex shines at Mysore Fashion Week with top designers…

ByMauveMar 23, 20265 min read

Mysore witnessed three days of high fashion, celebrity glamour and design excellence as Timex Presents Mysore Fashion Week (MFW) Season 8 concluded in spectacular style from March…

Aurya Diamonds launches lab-grown collection with Shikha Dadha, Reetesh Gade

Aurya Diamonds launches lab-grown collection with Shikha Dadha, Reetesh…

ByMauveMar 23, 20264 min read

Aurya Diamonds, an emerging contemporary fine jewellery brand in the lab-grown diamond sector, announced its founding leadership team. Shikha Dadha takes the helm as Founder, joined by…