The creator economy calls it management. It isn’t. Look at what most creator management companies actually do. They fall into two categories. The first is consulting, connecting creators with brands, negotiating deals, and taking a percentage. No skin in the game. If a campaign dilutes a creator’s audience six…
In a category long dominated by habit and price-driven decisions, MYK LATICRETE has stepped outside conventional marketing playbooks with a bold outdoor advertising (OOH) campaign designed not…
Blue Dart Express Ltd., South Asia’s premier express air and integrated transportation and distribution company, today announced a significant sustainability milestone — the successful plantation of 1…
New Delhi; 03 February 2026: The 12th edition of the Smile International Film Festival forChildren & Youth (SIFFCY), organised by Smile Foundation in partnership with the EuropeanUnion…
Hyderabad, February 2, 2026: Community Pure Water hosted its Annual Fundraiser 2026 at Hyderabad’s iconic Chowmahalla Palace, bringing together leaders from philanthropy, business, civil society, and government around…
Škoda Auto India, in partnership with BBH India, has launched a unique campaign titled ‘Heartbreak’, to celebrate the launch of the iconic Škoda Octavia RS (Rally Sport).…
