Decade over decade, agencies have been built like departments in educational institutions — creative here, media there, PR on another floor, performance somewhere in between. Each vertical had its own vocabulary, metrics, and often, its own definition of success. That structure made sense when consumer journeys were linear, and…
Moustache Group of Hostels has announced a rebrand after completing ten years in the hospitality business, reflecting its evolution from a backpacker hostel brand into a multi-format…
Turning every order into a chance to win match tickets and signed cricket memorabilia Wendy’s India has announced a consumer campaign themed around the T20 World Cup,…
Nationwide survey finds 71% of consumers are willing to switch to more affordable protein alternatives national, February 05, 2026: Country Delight, India’s leading fresh and clean-label dairy…
New research reinforces the link between work and recovery, inspiring WWC’s AI Coach for employees with cancer & a renewed call to action for business leaders. February…
New Delhi; 03 February 2026: The 12th edition of the Smile International Film Festival forChildren & Youth (SIFFCY), organised by Smile Foundation in partnership with the EuropeanUnion…
