Gaëtan du Peloux, Co-president & CCO at Marcel has been appointed Jury Chair of Abby Awards 2026 Powered by The One Club | The One Show in the Still Print Category.
Born and raised in Paris, Gaëtan is the eldest of seven children. He started his career as a copywriter at CLM/BBDO in 2003.
Gaetan works at Marcel, the creative hot shop of Publicis Groupe, as Co-president & Chief Creative Officer. He is also the president of the French Art Director’s Club.
Along with his creative partner, Youri Guerassimov, Gaëtan has produced ground breaking work for a large span of national and international brands. Known for their creative excellence, some of their campaigns became iconic, like “the inglorious fruits & vegetables” for Intermarché, “the black supermarket” for Carrefour, “HackMarket” for Back Market or “WoMen’s football” for Orange.
Gaëtan is one of the most awarded French creatives of his generation with more than 400 awards, including several Cannes Lions Grand Prix, D&AD Black Pencils and One Show best of show.
He has been honored to chair or take part in all the creative festivals he admires (D&AD, Cannes Lions, One Show, Clio, LIA, Eurobest, Andy, NY festival, French ADC). Gaëtan is a happy husband and a father of three.
