In a great combination of culture and creativity, the ITC Aashirvaad Atta celebrated the Rath Yatra Festival with the innovative Ratha Yatra Eka Aithiya campaign. Over 1.5 lakh devotees savored the immersive show of the rich culture and tradition of Rath Yatra. Ratha Yatra Eka Aithiya took devotees on…
For many years, Aashirvaad Atta has been an integral part of this historic regional festival. This time, on its continued journey, Aashirvaad Atta brings to you an…
