Timex and Zepto

Timex and Zepto Team Up for Instant Analog Watch…

ByMauveJan 23, 20262 min read

Timex, one of the world’s most iconic watch brands, has announced itspartnership with Zepto Limited (“Zepto”) marking a significant step in expanding its quick commercepresence in India.The two brands come together through an integrated campaign that blends Zepto’s playful, energetictone with Timex’s philosophy of Make Time Yours. At the…

whisper

Whisper Introduces Period Panty with Jemimah Rodrigues

ByMauveJan 22, 20264 min read

Period days shouldn’t come in the way of how a girl moves, plays, studies or lives her life. From early morning workouts and packed college schedules to…

animal welfare

India Animal Welfare Forum to Reimagine Funding and Impact

ByMauveJan 21, 20264 min read

Animal welfare in India sits at the intersection of public health, climate resilience, livelihoods, and sustainable development yet it continues to receive just 1.5% of corporate CSR…

New York’s Got a New Story and Zohran Mamdani…

New York’s Got a New Story and Zohran Mamdani…

ByMauveNov 8, 20253 min read

Let’s be honest New York City isn’t just a place, it’s a vibe.From yellow cabs rushing down Fifth Avenue to subway musicians turning platforms into concerthalls, this…

Blending Virasat and Vikas: Chhattisgarh’s New Assembly Ushers in…

Blending Virasat and Vikas: Chhattisgarh’s New Assembly Ushers in…

ByMauveNov 8, 20253 min read

The inauguration of Chhattisgarh’s new Assembly building at Nava Raipur marks a defining moment in the state’s journey—a transition from its past challenges to a future built…

Surej Salim Elected President of The Advertising Club Madras…

Surej Salim Elected President of The Advertising Club Madras…

ByMauveOct 28, 20254 min read

Club announces new Executive Committee with a vision to strengthen the advertising community, build stronger industry connections and champion creative excellence The Advertising Club Madras has announced…