fedex

Saatchi & Saatchi Launches FedEx SME Campaign with CSK

ByMauveMay 3, 20254 min read

Saatchi & Saatchi India has crafted yet another out-of-the-box campaign for Federal Express Corporation (“FedEx”), the world’s largest express transportation company, reinforcing the global logistics leader’s commitment to entrepreneurs and Small and Medium Enterprises (SME) across India.  Titled ‘The FedEx Factor’, the campaign marks FedEx association with Chennai Super…

dia mirza

Dia Mirza Cooks Up Climate Action with Jaago Re…

ByMauveApr 30, 20252 min read

Ever wondered what an eco-conscious Bollywood star cooks up in her kitchen? This month, it’s not just delicious meals but also a recipe for climate action, Dia…

traya

Traya Unveils ‘Umeed Nahi Yakeen Karo!’ Campaign with Javed…

ByMauveApr 3, 20253 min read

Traya, India’s first-ever health-tech brand committed to treating hair loss internally, unveils its latest brand film, Umeed Nahi Yakeen Karo!, an impactful narrative that transforms mere hope…

la pink

La Pink Launches #InsideYourSkin Campaign to Promote pH Balance

ByMauveMar 31, 20253 min read

La Pink, India’s first beauty brand with 100% microplastic-free formulation , is excited to launch its #InsideYourSkin campaign, focusing on how Indian skin functions and reacts to…

holi

Lendingplate’s Holi Campaign Ensures Celebrations ‘Bina Rukawat Ke

ByMauveMar 13, 20253 min read

As India prepares to celebrate the festival of colors, lendingplate, a first-of-its-kind digital lending platform owned by Unifinz Capital India Limited (UCIL), has introduced its new Holi…

baby care

Himalaya BabyCare Champions Shared Parenting at Maha Kumbh 2025

ByMauveFeb 18, 20252 min read

Amidst the ongoing Maha Kumbh 2025, Himalaya BabyCare introduced a unique initiative, “Prepare Your Baby Bag,” to advocate for shared parenting and redefine caregiving roles in India.…