eBay Selects iProspect for Global Media After Competitive Review

eBay Selects iProspect for Global Media After Competitive Review

ByMauveSep 5, 20242 min read

eBay has handed its global media to iProspect following a competitive review. The review-which started in April-included the Australian market and pitched three ways between EssenceMediaCom, iProspect, and Havas. Previously, EssenceMediacom ran eBay’s media account since 2019. Due to its passion for the eBay brand and strong operating model,”…

Global Media Layoffs Surge Amid AI Rise, Mergers, and…

Global Media Layoffs Surge Amid AI Rise, Mergers, and…

ByMauveSep 2, 20245 min read

Year 2024 started off with lay-offs in the media industry across the globe – Los Angeles Times, Time magazine, Business Insider, Condé Nast, Forbes, The New York…

spotify

Publicis Media Secures Global Media Account for Spotify

ByMauveMar 12, 20242 min read

In a significant development, Spotify, the world-renowned music streaming platform, has awarded its global media account to Publicis Media, as reported by media outlets. The Publicis Groupe…