Emami Acquires 100% Stake in Men’s Grooming Brand ‘The…

Emami Acquires 100% Stake in Men’s Grooming Brand ‘The…

ByMauveAug 31, 20243 min read

Emami, the FMCG Company of India, has entered into a Binding Agreement with Helios Lifestyle (‘Helios’)-known by its premium men’s grooming brand, The Man Company-to fully acquire the latter by buying the balance 49.60% stake. Helios is a subsidiary of Emami at present. The Man Company is a digital-first…