BigBasket now has partnered with Tanishq and MMTC-PAMP, for Akshaya Tritiya. Through these collaborations, bigbasket will offer its customers the opportunity to purchase gold and silver coins and bars, delivered within an impressive 10 minutes through the bigbasket now platform.
This partnership underscores BigBasket now’s commitment to providing its customers with a memorable shopping experience, characterized by convenience, authenticity, and quality. bigbasketeers in different cities across India can purchase MMTC-PAMP Lakshmi Ganesh (999.9 Purity) Silver Coin, 10 g; MMTC-PAMP Banyan Tree® (999.9 Purity) Silver Bar, 10 g; Tanishq 22 Karat Gold Coin, 1 g; and Tanishq 22 Karat Gold Coin With Lakshmi Motif, 1 g on the occasion of Akshaya Tritiya.
Speaking about this, Mr. Seshu Kumar Tirumala, Chief Buying and Merchandising Officer at Big Basket said, “Our collaboration with Tanishq, a trusted name synonymous with quality and craftsmanship in the jewelry industry, ensures that our customers can celebrate Akshaya Tritiya with the finest gold coins, reflecting prosperity and elegance. Additionally, our partnership with MMTC-PAMP, a globally recognized leader in precious metal refining, brings to our customers high-quality silver coins, adding a touch of purity and tradition to their celebrations. All of these will be delivered in 10 minutes.”
The word “Akshaya” means “never diminishing” in Sanskrit, and the day is believed to bring good luck and success. Purchasing gold on Akshaya Tritiya is a popular tradition, as it is thought to bring lasting wealth and prosperity. Marking this day, Big Basket now is offering customers the finest quality gold and silver coins, ensuring that the values, blessings, or wealth acquired on this auspicious day grow and bring prosperity.
About bigbasket, A TATA Enterprise:
BigBasket, a TATA Enterprise, is creating milestones in the online grocery market and has recently overhauled its supply chain across cities to fulfill a majority of customer orders faster. The company’s operations have expanded to more than 400 cities in India, recording about 15 million customer orders per month. BigBasket’s differentiation lies in its supply chain integration for fresh fruits, vegetables, pulses, and other groceries, and its strong private-label brands. In 2020, BigBasket reached the milestone of US$1 billion in annual revenues.
