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McDonald’s has come up with an “augmented reality (AR)” innovation for print advertisements to market its newly launched Signature Collection burgers. You can scan an advertisement published in the newspaper using your smartphone to trigger animated visuals of the burgers popping out from the page itself. The burgers’ “layers,…
As the year unfolds, there is a clear shift towards fragrances that feel fresh, refined, and easy to wear. Today’s scents are less about intensity and more…
Pixi has always been about effortless beauty that truly delivers. From skin-loving formulas to a glow-first mindset, the brand focuses on enhancing what’s already there rather than…
The globally popular heist-adventure spectacle NOW YOU SEE ME: NOW YOU DON’T is set to make its digital debut in India, with an early access release scheduled from 26th December 2025 at a rental…
Hershey’s launched its first ever 3D Masthead this festive season with a high-impact Connected TV activation executed in partnership with Interactive Avenues and Frodoh. The campaign went…
Uttar Pradesh Kabaddi League (UPKL) has announced the launch of its new campaign film titled Poora UP Khelega Kabaddi, marking the official on-ground and broadcast announcement for Season 2 of the…
