Mccann WorldGroup

Mccann Worldgroup India Bags Smart Bazaar Account, Rolls Out…

ByMauveSep 15, 20252 min read

Smart Bazaar has partnered with McCann Worldgroup India to craft a new cultural narrative that reflects a quiet but powerful transformation in Indian households. The campaign celebrates the shift from “making do” to “living well”, capturing the aspirations of families who no longer see quality living as indulgence, but…

Himalya Wellness

Himalaya Wellness Launches the ‘World of Neem’ Ahead of…

ByMauveSep 15, 20257 min read

 For over 25 years, Himalaya Wellness has been the trusted companion for millions of young Indians battling pimples and acne through the power of Neem. Taking this…

prit kamani

Prit Kamani’s character Tejas becomes the Unsung Hero of…

ByMauveSep 15, 20252 min read

 Amazon MX Player, Amazon’s free video streaming service, recently premiered, the much-awaited second season of its aspirational drama, Half CA. The series beautifully captures the relentless journey…

Gaurav Laghate

Sony Pictures Networks India Appoints Gaurav Laghate as New…

ByMauveSep 11, 20251 min read

Sony Pictures Networks India (SPNI) has named Gaurav Laghate its PR and Corporate Communications Head in a leadership change, starting September 2025. In his new role, Laghate…

GS Delhi Aces

Guru Samruddhi Acquires GS Delhi Aces in TPL, Leander…

ByMauveSep 11, 20253 min read

Guru Samruddhi House of Investments, a diversified and visionary enterprise with a presence across co-operative societies, insurance, tourism, and real estate, has acquired the GS Delhi Aces franchise in…

Kailash Poojary

The Modern White Dress, Reinvented with Indian Hand Embroidery

ByMauveSep 11, 20252 min read

Fashion is constantly evolving, and with every shift, designers revisit classics to give them a new voice. Shapes change, fabrics come and go, and what feels new…