MYK LATICRETE, one of India’s leading brands in tile and stone installation solutions, has launched an experiential in-store marketing campaign at tile retail counters, aimed at transforming how customers understand tile installation decisions at the point of purchase. The initiative marks a milestone in category innovation by shifting consumer…
The Board of Control for Cricket in India (BCCI) has awarded the exclusive mandate for the Tata Women’s Premier League (WPL) 2026 Opening and Closing Ceremonies, Mid Innings…
Himalaya BabyCare, India’s leading baby care brand loved by babies and trusted by parents, has unveiled a heartwarming new campaign that captures a mother’s instinctive concern during her…
Dassani Brothers, a legacy jewellery house renowned for its Polki craftsmanship and heritage designs, has officially launched its latest diamond jewellery collection, ‘Varnika’, at IIJS Signature 2026. The launch…
Following the success of their debut collaboration, MM6 Maison Margiela and Timex reunite to continue their exploration of the space between utility and form. The latest collection…
ASCI Academy, the training arm of the Advertising Standards Council of India (ASCI), has launched an e-learning course titled ‘Ethical UI/UX Designs: Building Consumer Trust’ designed for digital…
