Perfetti Van Melle Partners BWO for Chupa Chups Licensing

Perfetti Van Melle Partners BWO for Chupa Chups Licensing

ByMauveApr 29, 20263 min read

Black White Orange Brands Pvt. Ltd. (BWO), one of India’s leading brand licensing and consumer products companies, has been appointed by Perfetti Van Melle (PVM) as the official licensing agent for the iconic confectionery brand Chupa Chups in India. Under the agreement, BWO will develop and manage the Chupa Chups licensing program…

VES College & ENTOD Highlight Ophthalmology Gap

VES College & ENTOD Highlight Ophthalmology Gap

ByMauveApr 29, 20263 min read

Vivekanand Education Society’s College of Pharmacy (VESCOP), in collaboration with ENTOD Pharmaceuticals and Association of Pharmacy Teachers of India – Maharashtra State Branch, hosted Vision 360: Translating Ophthalmic Innovations…

Lexar Rolls Out USA World Cup Ticket Campaign India

Lexar Rolls Out USA World Cup Ticket Campaign India

ByMauveApr 27, 20262 min read

Lexar, a global leader in memory and storage solutions, today announced the launch of its exciting new consumer campaign, “Win Your World Cup Match Ticket to USA”,…

Kora by NM Turns 15, Marks Occasionwear Milestone

Kora by NM Turns 15, Marks Occasionwear Milestone

ByMauveApr 27, 20263 min read

Kora by NM marks 15 years in Indian menswear, celebrating a journey that has closely mirrored how the modern Indian man dresses for life’s most important moments.…

Josy Paul, Minakshi Achan Lead ABBY Awards 2026 Jury

Josy Paul, Minakshi Achan Lead ABBY Awards 2026 Jury

ByMauveApr 27, 20264 min read

The Ad Club today announces the appointment of Josy Paul, Chairperson & CCO, BBDO India, Minakshi Achan, Head of Brand JioStar, and Mayur Hola, VP Brand at Swiggy as…

National Burns Centre Calls for Donations, Awareness

National Burns Centre Calls for Donations, Awareness

ByMauveApr 27, 20264 min read

The National Burns Centre (NBC) raised serious concerns over a critical shortage of skin donations across India.  Spearheading NBC’s campaign to encourage more skin donor pledges, Director…