Timex’s Festive Campaign Is a Reminder That the Best…

Timex’s Festive Campaign Is a Reminder That the Best…

ByMauveOct 19, 20265 min read

Through its latest ‘Analog Life. Make Time Yours.’ film, Timex turns a familiar festive rush into a thoughtful reminder to put the phone down, embrace the people around us and be present for the moments that matter. Festive celebrations rarely begin when the guests arrive. They begin much earlier—in…

Veer Pahariya Takes Centre Stage for Pawan Sachdevaa at…

Veer Pahariya Takes Centre Stage for Pawan Sachdevaa at…

ByMauveOct 19, 20266 min read

With RECAST, the designer reimagines Indian craftsmanship through contemporary menswear, bringing traditional textile techniques, modern tailoring and gender-fluid silhouettes into a new design conversation. Fashion’s relationship with…

The Gen Z Festive Wardrobe: From BIBA’s Maximalism to…

The Gen Z Festive Wardrobe: From BIBA’s Maximalism to…

Bypriya lalwaniOct 17, 202614 min read

The new-age festive wardrobe is no longer confined to ethnicwear. From contemporary Indian silhouettes and statement watches to versatile footwear, expressive makeup and beauty discovery, Gen Z…

Menopause, Unfiltered: 5 Wellness Products to Add to Your…

Menopause, Unfiltered: 5 Wellness Products to Add to Your…

ByMauveOct 17, 20261 min read

From plant-based nutrition to Ayurvedic formulations, these five products offer women different options to explore as they navigate the changes that come with menopause. Menopause is more…

Inside India’s Growing Nutraceutical Market: Why Standardised Botanical Extracts…

Inside India’s Growing Nutraceutical Market: Why Standardised Botanical Extracts…

ByMauveOct 17, 20266 min read

Star Bio Pharma Global strengthens its supply focus on curcumin, piperine and silymarin for nutraceutical manufacturers As India’s nutraceutical industry expands, the spotlight is shifting towards the…

A Parent’s Guide to Choosing the Right Eyewear Frames…

A Parent’s Guide to Choosing the Right Eyewear Frames…

ByMauveOct 17, 20264 min read

By Ronak Shah, Vice President – Product & Business Innovation, Ronak Optik India Choosing eyewear for children goes beyond finding a frame that looks good. The right…