The KCT Group, a leading diversified conglomerate in India, is adding to its leadership ranks, with the appointment of Yathish Kumar as Group Head – Marketing, marking its commitment to growth and strategic expansion in its diversified business areas.
As Group Head – Marketing, he will be responsible for overseeing the Group’s integrated marketing, brand, and growth strategies in its diversified business areas of bulk commodity logistics (KCT), integrated aquaculture (The Waterbase Limited), commercial real estate (Indian City Properties), single-family office investments vehicle (Eraya Capital), CSR activities including KCT CSR, and the not-for-profit multi-disciplinary arts and culture institution Tri Art & Culture.
He brings with him over 16 years of experience in the industry, most recently as the Head – Marketing Strategy, Research, and Analytics at Casagrand Premier Builder Limited, where he was responsible for leading high-impact strategic initiatives, brand expansion and differentiation, customer advocacy, marketing automation, CRM, and data-driven performance management.
The appointment is part of KCT Group’s strategy to accelerate growth through innovation and synergies across its diversified businesses, with a long-standing commitment to effective CSR activities in the areas of community development, sustainability, education, and healthcare.
