The ABBY Creative Awards 2026 Powered by One Show showcased some of India’s most influential media publishers and advertising organizations, highlighting innovation, creativity, and impactful storytelling across the publishing ecosystem.
Among the standout performers in the Publisher category, Jagran Prakashan Ltd. emerged as the dominant force, securing the prestigious title of Publisher of the Year with an impressive haul of 8 metals and 46 total points.
The company earned:
- 3 Gold metals
- 2 Silver metals
- 2 Bronze metals
- 1 Merit recognition
Its strong showing reflected consistent excellence across creative execution, campaign effectiveness, and publishing innovation.
Strong Competition from Leading Media Houses
The competition remained intense, with several prominent publishing groups delivering award-winning campaigns and strategic initiatives.
The Hindu Group
The Hindu Group secured the second position with 4 total metals and 22 points, including:
- 1 Gold
- 2 Silver
- 1 Merit
The group’s recognition reinforced its reputation for impactful editorial and marketing-led creativity.
ABP Pvt. Ltd.
ABP Pvt. Ltd. also delivered a noteworthy performance, winning 2 metals and accumulating 14 points through:
- 1 Gold
- 1 Silver
Its campaigns demonstrated strong audience engagement and brand storytelling capabilities.
Key Winning Campaigns in the Publisher Category
Several campaigns stood out during the awards for their originality and cultural relevance.
“People without a Name” — Dainik Jagran
Jagran Prakashan’s campaign “People without a Name” earned a Gold medal in the Publisher ABBY category, underlining the brand’s commitment to socially resonant storytelling.
“Hindi Operating System” — Dainik Jagran
Another major recognition came through the “Hindi Operating System” campaign, which secured a Silver medal and showcased innovation rooted in regional language communication.
“I am Kolkata, Amar Para” — The Times of India
Bennett Coleman & Co. Ltd.’s The Times of India campaign “I am Kolkata, Amar Para” received a Silver medal for its strong local cultural connect and community-driven narrative.
Media Agencies Also Deliver Big Wins
Beyond publishing, media agencies and networks delivered remarkable performances across categories.
EssenceMediacom Tops Media Agency Rankings
EssenceMediacom emerged as the leading Media Agency of the Year with:
- 5 Gold
- 6 Silver
- 3 Bronze
- 14 total metals
- 88 total points
WPP Media Dominates Network Agency Category
WPP Media claimed the title of Network Agency of the Year with a commanding tally of:
- 19 Gold
- 9 Silver
- 9 Bronze
- 37 total metals
- 242 total points
The results highlighted WPP Media’s continued dominance in integrated media and advertising excellence.
Client of the Year Recognition
In the Client of the Year rankings, The Coca-Cola Company secured the top position with 46 points and 8 total metals.
Other major winners included:
- Kansai Nerolac Paints Ltd.
- Birla Opus Paints
These recognitions reflected the growing emphasis on brand-led creativity and strategic media innovation.
A Celebration of Creativity and Media Innovation
The ABBY Awards continue to serve as one of India’s most respected platforms for recognizing excellence in advertising, publishing, media strategy, and creative storytelling.
This year’s winners demonstrated how publishers and agencies are increasingly blending data, culture, regional relevance, and technology to create impactful campaigns that resonate deeply with audiences.
With strong performances from Jagran Prakashan, The Hindu Group, ABP Pvt. Ltd., and several major media agencies, the 2026 edition reinforced the evolving strength of India’s media and publishing landscape.
