Janhvi Kapoor Joins Vitero Tiles as Brand Ambassador to Boost Visibility

Operating under the umbrella of Aparna Enterprises, one of the leading names in the Indian tile industry, Vitero Tiles has signed Bollywood star icon Janhvi Kapoor as its Brand Ambassador. This is a strategic, long-term vision to build on the brand’s visibility, connect with a larger audience, and, in the process, establish the brand as a leader within the country.

With Vitero Tiles, the brand ethos finds its perfect image, and this is what the ambassador has brought in with his persona-all in style, elegance, and modernity.

On the association, Ashwin Reddy, managing director, Aparna Enterprises has said, “We are delighted to have Janhvi Kapoor on board the Vitero family. Her bubbly persona and sense of style aligns completely with the brand’s vision of transforming spaces into something new using stylish, latest and best in class tiles. This definitely takes the journey of Vitero closer to becoming number one in the Indian tile industry. Vitero has a predominant market share in the Southern markets across retail & B2B formats and of late we invested heavily in a JV manufacturing at Morbi which gives us access to the Northern Western and Eastern markets.”

Further, Mr. Reddy said, “Vitero Tiles will further cement its position and keep up the growth trajectory in the fiercely competitive tile industry. Vitero as a tile manufacturer is committed to offering innovative surfaces, modern designs, and superior quality tiles to meet and exceed the expectations of the modern Indian consumer.”