Building on the momentum of Zydus Lifesciences Limited’s #LiverKiSuno campaign, TheSmallBigIdea(TSBI) scripted and produced an influencer-led initiative featuring actors Vivek Dahiya and SanaMakbul. The initiative takes the campaign’s core message to digital audiences through relatable, everyday storytelling. The #LiverKiSuno campaign introduced the idea of hidden “villains” affecting liver health through one of India’s most recognised on-screen villains, Ashish…
Zydus Lifesciences Limited, an innovation-driven global lifesciences company, today launched the second edition of its public health awareness campaign, #LiverKiSuno, on the occasion of Global Fatty Liver…
