“Keventers Expands with 100% Veg Waffles in 6 Flavors Across India”
Oldest and the most iconic Indian milkshake and ice cream brand, with a legacy nearly reaching over a hundred years, now caters to yet another new category of products through its new waffles, 100% vegetarian. A fresh twist to the festive season, the waffles are now available at Keventers’ extensive pan-India network of over 170 exclusive retail outlets.
Of six indulgent flavors-different as they are, including Classic Honey Butter, Lotus Biscoff, Kit Kat Crunch, Nutella, Triple Chocolate, and White Chocolate-these golden brown crispy waffles are baked to perfection.
“Keventers has always held the legacy of innovation for 100 years in terms of making indulgence accessible for all,” said Agastya Dalmia, CEO of Keventers. “Our new waffle range is conceptualized to cater to a much larger audience to have a convenient, on-the-go experience for those with a sweet tooth.”.
Keventers has continued to diversify the product line as the brand had been launching new exclusive milkshake limited editions, such as Lotus Biscoff and Ferrero Rocher, early in the year, while Salted Caramel is something one would associate with a cupcake store rather than with ice-cream.
Outside India, the brand has continued to penetrate the UAE through JV’s and networks of food trucks to give it a strong position in the market as an iconic name of nostalgia that fuses with modern indulgence.
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