Aukera, one of India’s leading lab-grown diamond jewellery brands is proud to announce the launch of its exquisite Custom Cut Infinity Diamond, a ‘No Dosham’ diamond Inspired by the eight manifestation of goddess Lakshmi (Astha Lakshmi) and specially crafted to bring prosperity and good fortune on the auspicious occasion of Akshaya Tritiya. Co-created in partnership with celebrated astrologer Dr Jai Madaan, the one of its kind collection is available in 1.5  and 3 carats featuring a pair of diamond earrings and a diamond pendant set in 18k gold.

The Infinity Diamond is a stunning masterpiece, symbolizing eternal prosperity, abundance and happiness. This exquisite piece is carefully designed to attract positive energies and amplify the wearer’s fortune. Aukera’s expert craftsmen have meticulously set the diamond in a unique, intricate pattern in the collection, ensuring its beauty and significance are unmatched. Embodying the spirit of no dosham diamonds, the newly launched collection is free of any negative or unfavourable planetary influences that are believed to cause problems or challenges in various aspects of life, making it a diamond of choice for all. 

Commenting on the launch, Lisa Mukhedkar, Founder & CEO of Aukera, said, “Akshaya Tritiya, a day steeped in astrological significance, is traditionally considered an auspicious time for buying jewellery in Indian households. We wanted to encourage more customers to buy diamonds without worrying about any astrological imbalance while fulfilling the desire to make a purchase on the auspicious day. We are thrilled to partner with Dr Jai Madaan to bring this extraordinary collection of Custom Cut Infinity Diamond to our discerning clientele. The Infinity Diamond embodies the essence of Akshaya Tritiya, and we believe it will become a treasured possession for those seeking prosperity and good fortune.”

Akshaya Tritiya, also known as Akti or Akha Teej, is a spring festival celebrated annually during the month of Vaisakha in the Hindu calendar. The day is considered highly auspicious due to a rare and powerful astrological alignment when the Sun is exalted in Aries and the Moon is exalted in Taurus. This unique convergence of celestial energies is believed to usher in prosperity, good fortune, and new beginnings, making it an ideal time for important life decisions, investments, and spiritual practices.

“The unique cut of diamond, co-created with Aukera has 8 sides, linking closely with Asha Lakshmi. The 8 forms of Goddess Lakshmi will enhance the chances of endless prosperity and abundance.  The diamond is no dosham which is no blemish. Akshaya Tritiya is an occasion when you buy to welcome prosperity. This year, this unique piece is a beautiful way to welcome Goddess Lakshmi into your home. I also advise a specialising crafted Paaduka – for more blessings and divinity, said, renowned astrologer Dr Jai Madaan .”

Aukera’s stunning Custom Cut Infinity Diamond collection is now available for pre-booking online and in-store across Hyderabad and Bangalore. A  special rate will be on offer for pre-bookings made on or before Akshaya Tritiya. As a token of good fortune, every customer who pre-books will receive an assured reward: a sacred silver Lakshmi Paduka, believed to bring eternal prosperity and good fortune.