Mumbai:Goafest’s “Advertising Rocks” offers a unique platform for India’s advertising and media community, providing participants with a chance to display their musical talents. Currently in its second season, Advertising Rocks at Goafest 2024 is set to elevate the standards even higher with the addition of Bollywood playback singer Harshdeep Kaur as a judge. Joining her will be Rajeev Raja, the Founder & Soundsmith at Brandmusiq, and Merlin D’Souza, the Founding Partner & Principal Composer at Brandmusiq and Music Director. Nominations for Advertising Rocks are open until Sunday, May 19, 2024.

Goafest 2024 invites participants to submit their nominations in two categories: Indian Soloists and International Soloists. Entries will be reviewed by Rajeev Raja, Merlin D’Souza, and Subhash Kamath, the Former CEO of BBH and curator of “Advertising Rocks”. Finalists will have the chance to perform for attendees at Goafest 2024 in Mumbai, with winners receiving prizes worth up to Rs. 50,000.

Mohit Joshi, CEO of Havas Media Network India and Goafest 2024 Co-chair said, “Music transcends language, culture, and genre; it’s a universal emotion and given my passion for music, it is an integral part of my life. We were greatly impressed by the talent showcased last year and are incredibly excited to see this year’s performances. Goafest is truly a celebration of creativity, and we are committed to evolving it with new and exciting concepts every year. We encourage all eligible performers to participate and make the most of this wonderful platform to showcase their talent to the industry,” he added.

For more details on Advertising Rocks, write to advertising.rocks.goafest@gmail.com.

Scheduled for the 29th, 30th, and 31st of May 2024, Goafest 2024 will be held at The Westin Mumbai Powai Lake in Mumbai, presented by The Advertising Agencies Association of India and The Advertising Club.