Lexar, a global leading brand in memory solutions, is elated to announce its win of seven distinguished Red Dot Awards 2024 at the Aalto Theater Opera House, where the excellence of product design and innovation have been awarded to the company in many categories. This ranges from the latest Workflow series and portable SSDs to memory, vehicle-mounted DVR USB flash drives, and a cardholder, thus really helping to cement the top reformist position of Lexar in design and technological capability.

Red Dot Awards have existed since the 1950s and what people term as “the Oscars of product design.” It has become, in effect, one of the biggest and most prestigious design competitions worldwide with an internationally recognized label for outstanding product design. These innovative products come from all over the world, just like the decisions on distinctions, which are made independently by a panel of professionals—the so-called Red Dot Jury. This jury evaluates and selects winners with exceptional design accomplishment and product innovation.

Expressing gratitude on behalf of the company, Mr. Fissal Oubida, General Manager of Lexar Co., stated, “We feel greatly honored to have received this award.”. We are honored to announce that seven of our innovative products have been awarded the prestigious Red Dot Design Award 2024,” said Ltd. “This award means more than the pursuit of excellence and cutting-edge design. Rather, it also means that once again, so much passion and work has been devoted by our talented team to their daily jobs. Here in Lexar, we strive persistently in pushing the limit of technology and design with continued product delivery, meeting and exceeding the dynamic demands of customers. These awards further cement our lead in the industry and motivate us further on our quest for innovation and excellence.”.

Award-Winning Products:
Lexar SL500 Portable SSD with Magnetic Set
Among the award-winning products is a portable SSD, the Lexar SL500 Portable SSD Magnetic Set, which features USB 3.2 Gen 2×2. This product has high-performance storage with read speeds of up to 2,000MB/s and write speeds of up to 1,800MB/s1. Its compact appearance and magnetic set design make it perfect for users on-the-go. The magnetized set includes an additional magnetic sleeve and magnetic ring to attach the SL500 portable SSD to the back of a device, which will help minimize the potential for accidental drops. On the other hand, the iPhone-friendly design enables capacity of up to 4TB so users can start capturing and recording content directly to the drive in quality of up to 4K 60FPS with the iPhone 15 Pro and iPhone 15 Pro Max. It also offers data security3 with the 256-bit AES encryption software Lexar DataShield.

Lexar ARMOR 700 Portable SSD
The Lexar ARMOR 700 Portable SSD is designed to provide users with high performance, rugged, and widely compatible storage. At command, users can unleash full creativity while minimizing their transfer time with read and write speeds of up to 2000MB/s1 through the USB 3.2 Gen 2×2 feature. This is great for rough environmental travel conditions, durably rugged, supporting up to a 3-meter drop, with an IP66 rating against dust and water2. Its all-one-Type-C-and-USB-A support plug-and-play connectivity with devices such as PCs, Macs, tablets, iPhone 15 Series, Android, Xbox, PS4, and PS5. The Lexar ARMOR 700 Portable SSD also provides 256-bit AES encryption software for data protection3.

Lexar ARES RGB DDR5 Desktop Memory
This specific Lexar DRAM product is equipped with premium SK hynix DRAM chips and obtains the “lexar Empowered by SK hynix” certification. Upgraded performance and stability, since the Lexar ARES RGB DDR5 is equipped with premium SK hynix DRAM chips, which will provide all that a content creator or gamer would need at a high frequency of 8000MT/s and low latency of CL38. Aside from that, refreshened visual design for maximum heat dissipation can be seen in the Lexar ARES RGB DDR5, including the 1.88 mm thick heat sink design and the exclusive on-board Power Management IC (PMIC) thermal conductive pad. Added to this is the customizable RGB lighting feature, which further adds a touch of style. More importantly, it could be the exclusive and customized Printed Circuit Board design that provides greater performance potential and significantly improves overclocking capabilities as well, thus becoming a “.must-have” for PC enthusiasts and content creators alike.

Lexar Professional Workflow
The Lexar Professional Workflow is a versatile professional solution built to optimize efficiency and performance during post-production. It is offered with a multi-in-one storage workstation, with 6 slots, so users can read and write in 6 drives simultaneously for fast editing, copying, and transferring data. High-compatibility reading of different devices such as memory cards and portable SSDs make it an ideal solution for any photography studio, image production team, and DIT. For creators, the Thunderbolt 4.0 provides reliable high performance of a 40Gbps transfer speed that also supports 8K HDMI. Add more flexibility to the creator’s storage setup by the inclusion of additional USB and Type-C ports, enabling creators to connect a diversified range of devices. All these features make it possible to enable users to manage multiple devices without loss of productivity.

Lexar Professional Workflow Go
The Lexar Professional Workflow Go is a mobile-friendly delivers onboard of the Lexar Professional Workflow for people on the go. With this device, one can backup their data and view photos and videos anytime without any delay. It has twin slots, is capable of uploading data up to 1050MB/s1, and has the inherent power innovation that enables it to act as a backup when the battery of devices such as laptops runs out. Not only that, but the sturdy construction also allows it an aluminum oxide layer for efficient heat dissipation, waterproof construction, and stable and reliable data transmission in any harsh environment.

Lexar Vehicle Mounted DVR USB Flash Drive C50V / A50V
The new Lexar USB flash drives C50V and A50V are designed specifically for video recording during car driving. Recently, they received the distinction of winning a product design award at the prestigious Red Dot Awards. They sport a reading speed of up to 200MB/s and a writing speed of up to 40MB/s1. Also ensuring great compatibility is the presence of a Type-C port in the C50V and a USB port in the A50V. With a small form factor and lightweight build, the device is tailored for easy integration into the vehicle’s computer system. Made with original wafer particles for long and continuous recording/rewriting, they could support up to 10,000 hours in service lifetime, which reduces the frequency of device changing greatly. C700 Card Holder by Lexar

The C700 Card Holder is specifically designed to carry a wide array of memory cards within a single IP54-rated waterproof and anti-shock enclosure.
Exterior metal responsibly protects the memory cards inside but allows a user to easily pull it out for access. It surprises one to note that this cardholder could accommodate as many as 14 different memory cards, from microSD, SD, through to CFexpress cards. It also has a specially designated compartment for an AirTag to track it easily if it gets misplaced. From product to services, Lexar continues upgrading with innovation and attentive care. The brand is committed to excellence, and this is shown by its great success in its innovative products, where it won the prestigious Red Dot Awards for seven products.

Lexar will continue to push the frontier of technology and innovation, further cementing its leading position as a global provider and driving forces behind the development of innovative solutions to meet customers’ fast-changing needs.
1Speeds based on internal testing. Actual performance may vary.

2ARMOR 700 has IP66 and 3-meter anti-drop ratings, based on internal testing conducted in controlled conditions. Real water, dust, and drop resistance capability may vary. Liquid, dust and drops-caused damage is not covered under warranty.
3Security safeguards, by their nature, are capable of circumvention. Lexar cannot guarantee data shall be 100% secure from unauthorized access, alteration, or destruction.