Zydus’ ‘Liver Ki Suno’ Campaign

Zydus’ ‘Liver Ki Suno’ Campaign

ByMauveAug 13, 20263 min read

Building on the momentum of Zydus Lifesciences Limited’s #LiverKiSuno campaign, TheSmallBigIdea(TSBI) scripted and produced an influencer-led initiative featuring actors Vivek Dahiya and SanaMakbul. The initiative takes the campaign’s core message to digital audiences through relatable, everyday storytelling.   The #LiverKiSuno campaign introduced the idea of hidden “villains” affecting liver health through one of India’s most recognised on-screen villains, Ashish…

Felix Plaza’s Independence Day: Feathers of Freedom

Felix Plaza’s Independence Day: Feathers of Freedom

ByMauveAug 13, 20263 min read

 Felix Plaza, Gurugram’s emerging retail and lifestyle destination, is celebrating Independence Day with â€˜Feathers of Freedom’, a campaign centred on the spirit of freedom, community and celebration. Located in…

Yuki Launches Sushi Push-Pops, Making Sushi a Little More…

Yuki Launches Sushi Push-Pops, Making Sushi a Little More…

ByMauveAug 13, 20261 min read

Sushi just got a playful new makeover at Yuki Pan Asian Kitchen & Bar. The restaurant has introduced its new Sushi Push-Pops, a fun, fuss-free take on the Japanese…

Aspect Bullion: #KhushiyaanWrappedinGold Festive Launch

Aspect Bullion: #KhushiyaanWrappedinGold Festive Launch

ByMauveAug 13, 20264 min read

As India’s festive season begins, Aspect Bullion & Refinery has unveiled its exclusive festive gifting collection, featuring an elegant range of gold and silver products designed to…

NIU & HCL GUVI Launch Tech Programmes

NIU & HCL GUVI Launch Tech Programmes

ByMauveAug 12, 20264 min read

MoU to strengthen industry-ready education through B.Tech and BCAprogrammes from Academic Session 2026-27Greater Noida | 11 August 2026: Noida International University (NIU) has signed aMemorandum of Understanding…

green drive Mobility resolving biggest misconception about ev logistics

green drive Mobility resolving biggest misconception about ev logistics

BymauveAug 11, 202613 min read

Authored By Founder & CEO Hari Krishna 1. What was the defining moment, a conversation, a challenge, or a market gap that convinced you Green Drive Mobility…