Hari Om, the premier destination for Indian heritage and religious content in India, is delighted to announce two strategic appointments: Sanjeev Agrawal as Business Head and Reitu Shharma as Script Head. These appointments have been made in line with the strategic plan aimed at further strengthening the company’s leadership team and augmenting its offerings. Sanjeev Agrawal will handle Business Strategy and Planning and Development of the Platform, while Reitu Shharma would head Concept Development and would also lead Research on religious texts, which gives assurance on the authenticity and quality of all the content on the platform. With rich experience of over 15 years in growing businesses across various industries such as Media, Telecom, Retail, and Financial products, Sanjeev brings along tremendous knowledge and expertise in business building and growth.

His past experience has equipped him with substantial skills in ad film making, media planning, data analysis, recruiting, training, and delegation strategies in business. Notably, he spent over seven years working at Amagi Media, where he handled revenue generation and corporate client relationship management for West India, focused on GEC, Movies, and News genres. He was instrumental in setting up and scaling the geo-targeting business for Zee TV and Zee Cinema in the region. Most recently, Sanjeev was an entrepreneur and founded ‘The Wise Monkey,’ a financial services company. Reitu Shharma has more than a decade of rich experience in developing content, research, story, screenplay, and dialogue writing.

Reitu’s impressive body of work includes prestigious projects like Sankatmochan Mahabali Hanuman, Veer Shalibhdra, Swaraj, Vighanharta Ganesh, Dharm Yoddha Garud, Yoshomati Maiyya Ke Nandlala, Baal Shiv, The Legend of Jagannath, and the feature film Sarabjit. With a deep understanding of India’s rich cultural and religious heritage and years of research on more than 200 temples, she is well placed for this critical role. Commenting on the new appointments, Nivedita Basu, senior vice president – group, said, “We are very happy to have Sanjeev Agrawal and Reitu Shharma on board. Their valuable experience and unique insights shall be most enriching in our quest towards the enlargement of the platform and high-quality content on it that celebrates India’s heritage and spiritualism.”

Sanjeev Agrawal said, “I am very excited about this new role and am looking forward to contributing toward the growth and success of this unique platform. With my experience in business strategy and development, I believe I will be able to help Hari Om attain new heights.”

Reitu Shharma said, “I’m more than thrilled at the prospect of being associated with such a reputed team at Hari Om. To think that I can be in a position to create content that reaches and moves audiences and retains our rich cultural heritage, for me, is a dream come true. I shall be committed to bringing out the best version of myself to contribute towards the success of the platform.”

With the strategic acumen of Sanjeev Agrawal and the deep knowledge that Reitu Shharma brings with her in the fast lane of Indian mythology, we are putting in place a powerhouse team that shall be critical in our quest for delivering content which shall entertain and enlighten our audience with the richness of India’s cultural heritage,” says Angira Vats, Head of Content.

Hari Om remains steadfast to its mission of celebrating and preserving Indian heritage and spirituality. With Angira Vats at the helm of affairs in the Content team, this platform is all set to embark on this journey of innovation and excellence and take the viewers on a rich tapestry of Indian mythology and religious content. Now available for both android and iOs users, this platform promises much more in its kitty.