In the inaugural edition of The Mauve’s new series, Priya Lalwani speaks with Esha Agarwal, Founder of ELIX PR, about the realities of media relations, the growing influence of paid placements and what it takes to build meaningful relationships between PR agencies and publications. Introducing The PR Playbook Behind…
At just 24, Esha Agarwal represents a new generation of entrepreneurs who are redefininghow brands communicate in an increasingly competitive marketplace. As the Founder ofELIX PR, a…
