Happydent

Happydent’s New Ad Celebrates Smiles and Social Change

ByMauveJun 3, 20254 min read

Happydent, one of India’s most beloved chewing gum brands from the house of Perfetti Van Melle India, has launched a striking new ad film that takes a playful yet purposeful turn. The New Campaign “Chamking Gum: Chamka Muskaan, Jagmag Jahaan”, rekindles the brand’s legendary storytelling with a fresh, cinematic…

mc cann

McCann India Wins Big at D&AD 2025 for Impactful…

ByMauveMay 31, 20253 min read

McCann Worldgroup India has been recognized at the prestigious D&AD Awards 2025 winning three awards and securing one shortlist for the Fit My Feet campaign, along with…

McCann

McCann India Wins Big at D&AD 2025 for Purpose-Driven…

ByMauveMay 29, 20253 min read

McCann Worldgroup India has been recognized at the prestigious D&AD Awards 2025 winning three awards and securing one shortlist for the Fit My Feet campaign, along with one award and two shortlists for Dabba Savings…

heritage milk

Heritage Foods Launches Mother’s Day Campaign on Learning

ByMauveMay 16, 20253 min read

Heritage Foods, one of India’s leading dairy companies, proudly unveils its latest 360-degree brand campaign, “The Power of Learning over Winning”—a heartfelt celebration of mothers and caregivers…

fedex

Saatchi & Saatchi Launches FedEx SME Campaign with CSK

ByMauveMay 3, 20254 min read

Saatchi & Saatchi India has crafted yet another out-of-the-box campaign for Federal Express Corporation (“FedEx”), the world’s largest express transportation company, reinforcing the global logistics leader’s commitment…

dia mirza

Dia Mirza Cooks Up Climate Action with Jaago Re…

ByMauveApr 30, 20252 min read

Ever wondered what an eco-conscious Bollywood star cooks up in her kitchen? This month, it’s not just delicious meals but also a recipe for climate action, Dia…