Frido Opens a New Experience Store…
Frido Opens a New Experience Store…

India’s ergonomic comfort and wellness brand brings its portfolio of everyday comfort solutions to West Delhi with a…

ByMauveSep 10, 20263 min read
buzzballz
BuzzBallz Expands Into Maharashtra With Four…

The ready-to-drink cocktail brand is now available in Pune and is set to enter Mumbai, adding a distinctly…

ByMauveSep 10, 20265 min read
Chapter2Drip Turns Emotional Baggage Into Fashion…
Chapter2Drip Turns Emotional Baggage Into Fashion…

The contemporary streetwear label’s latest campaign transforms the familiar ritual of doing laundry into a playful metaphor for…

ByMauveSep 10, 20265 min read
The Ganesh Chaturthi Beauty Edit: Festive…
The Ganesh Chaturthi Beauty Edit: Festive…

This Ganesh Chaturthi, let your makeup do the celebrating with Iris Cosmetics’ edit of beauty essentials designed for…

ByMauveSep 10, 20265 min read
DAIMANTÉ Introduces Lite Luxury, A Lighter…
DAIMANTÉ Introduces Lite Luxury, A Lighter…

Jewellery is increasingly becoming less about occasion and more about intention. Reflecting this shift, contemporary lab-grown diamond jewellery…

ByMauveSep 10, 20263 min read
Lakmé Turns After-Hours Into Playtime with…
Lakmé Turns After-Hours Into Playtime with…

With The Crayon Café, Lakmé transforms the launch of its new 9to5 Forever Matte Lip Crayon into an…

ByMauveSep 8, 20265 min read
Mirzapur’s Bhaukaal Meets Everyday Freshness: Phitku…
Mirzapur’s Bhaukaal Meets Everyday Freshness: Phitku…

The D2C personal hygiene brand partners with Mirzapur: The Movie for a limited-edition drop and a campaign built…

ByMauveSep 8, 20265 min read
Padel Is No Longer Just a…
Padel Is No Longer Just a…

Padel 360’s new 15,000 sq. ft. Lower Parel destination brings padel, pickleball, Pilates, yoga, recovery and hospitality together…

ByMauveSep 8, 20266 min read
Zen Bowls at Miyuki: A Mindful…
Zen Bowls at Miyuki: A Mindful…

At Miyuki, DoubleTree by Hilton Pune-Chinchwad, wholesome ingredients meet vibrant flavours in a limited-period menu designed for those…

ByMauveSep 8, 20263 min read
The Lessons We Leave School With:…
The Lessons We Leave School With:…

What if the lessons we learnt in the classroom were still guiding our biggest decisions today? Aditya Birla…

ByMauveSep 8, 20264 min read