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The Ayurveda Secrets Festive Beauty Edit: The Vidhi Behind…

ByMauveOct 30, 20263 min read

The Ayurveda Secrets Festive Beauty Edit: The Vidhi Behind Everyday Beauty RitualsThe festive season calls for a little extra care, from nourishing dry skin and keeping lips moisturised to givinghair some much-needed attention between celebrations. This season, take a closer look at the Ayurvedicwisdom behind everyday beauty rituals, where…

Himalaya Purifying Neem Face Wash Puts Moms in ‘Mom-Mode On’ to…

Himalaya Purifying Neem Face Wash Puts Moms in ‘Mom-Mode On’ to…

ByMauveOct 29, 20263 min read

The campaign celebrates the instinctive mother-daughter bond while encouraging a shift from soap to gentle, pimple-focused cleansing National, October 2026: Teenage years bring a whole new phase of…

No Cruelty bristles just flawless flair by Iris Cosmetics

No Cruelty bristles just flawless flair by Iris Cosmetics

ByMauveOct 29, 20261 min read

Meet Iris Cosmetics’ cruelty-free, vegan beauty brushes, your go-to for a beautiful blend andseamless glam. Designed for flawless application and smooth blends, these makeup brushesmake every beauty…

The Art of Giving: Tute Consult’s Diwali Gifting Edit

The Art of Giving: Tute Consult’s Diwali Gifting Edit

ByMauveOct 28, 20267 min read

From cult beauty essentials and statement accessories to celebratory pours and considered wellness, a curated selection for a season of meaningful gestures and understated indulgence. Diwali gifting…

The Karwa Chauth Gifting Edit: Best Skincare and Haircare…

The Karwa Chauth Gifting Edit: Best Skincare and Haircare…

ByMauveOct 28, 20264 min read

Karwa Chauth is a celebration filled with cherished traditions, festive rituals, beautifully dressed-up moments, and heartfelt gestures of love. As families come together and couples celebrate the…

The New Skin Essentials: Humuss Beauty Puts Targeted Serums…

The New Skin Essentials: Humuss Beauty Puts Targeted Serums…

ByMauveOct 27, 20264 min read

From niacinamide-led formulations to a retinol night treatment, the Indian skincare brand brings two ingredient-focused serums to routines designed around clarity, texture and a more considered approach…