maha kumbh

Santoor’s Impactful OOH Campaign Shines at Maha Kumbh 2025

ByMauveFeb 4, 20253 min read

The Maha Kumbh, known for being one of the largest spiritual congregations in the world, became the stage for an extraordinary Out-of-Home (OOH) campaign by Laqshya Media Group for Santoor. Over three months, the campaign was seamlessly integrated into the grand cultural and religious landscape of Prayagraj, ensuring that…

big bills

No More Big Bills: Crompton Launches Bold Geyser Campaign…

ByMauveJan 27, 20253 min read

Crompton Greaves Consumer Electricals Ltd., a trusted leader in energy-efficient home appliances, has unveiled an innovative outdoor campaign, “No More Big Bills with Crompton Geysers.” The campaign…

himalaya

Himalaya Wellness Empowers Teens with ‘My First Pimple’ Campaign

ByMauveJan 25, 20253 min read

Himalaya Wellness, a leading wellness brand, successfully concluded its impactful “My First Pimple” campaign, reaching thousands of young girls across 9 cities in West Bengal, Bihar, and…

colorless

Absolut’s #UNLABEL Campaign Celebrates Individuality and Breaks Stereotypes

ByMauveJan 23, 20253 min read

Absolut, in its continued effort to bring about inclusivity and break biases, announces the launch of its latest campaign, UNLABEL, BORN COLOURLESS. The campaign continues on the…

Himalaya Launches Campaign to Combat Urban Skin Damage from…

Himalaya Launches Campaign to Combat Urban Skin Damage from…

ByMauveNov 29, 20243 min read

As air pollution continues to rise across urban India, Himalaya Wellness, a pioneer in herbal and natural personal care, is stepping up its efforts to address urban…

Publicis India unveils heartwarming “Thank You TV” campaign for…

Publicis India unveils heartwarming “Thank You TV” campaign for…

ByMauveNov 29, 20244 min read

Publicis India, part of Publicis Groupe, has unveiled a new captivating TVC in celebration of World TV Day for ZEE TV, a leading Hindi General Entertainment Channel…